Meira Nova Exhibition Stand | Gastro Helsinki

I was responsible for the creative concept, visual design, project management, and production of Meira Nova's exhibition stand for Gastro Helsinki, Finland's leading trade fair for the restaurant and hospitality industry, based on the client's wishes and objectives. The goal was to create a fresh, engaging environment that reflected Meira Nova's brand while serving as an inviting meeting place for HoReCa professionals throughout the event.

The final stand combined a clean, spring-inspired visual identity with carefully crafted details that encouraged visitors to stop, explore, and connect. One of the stand's most memorable attractions was an interactive floral wall featuring surprise gifts, creating a playful experience that drew visitors in and generated positive attention throughout the event.

The result was a vibrant and memorable brand experience that strengthened Meira Nova's presence at the exhibition and created a welcoming space for conversations, networking, and meaningful connections.

This project highlights my ability to combine creative thinking, visual design, project leadership, and production management to deliver impactful visitor experiences from concept to execution.

“Our team was very pleased with the execution of the exhibition stand’s visual design and interactive activation.”– Client